Critics Called It a ‘Rebrand Disaster.’ Kylie Jenner’s Electrolyte Packets Just Made $4.3 Million in Three Months

Critics Called It a ‘Rebrand Disaster.’ Kylie Jenner’s Electrolyte Packets Just Made $4.3 Million in Three Months

💼 Finance & Business
Summary

Sprinter CEO Jay Hunter tells Inc. how the brand has maintained its momentum after Coachella by streaming live on TikTok Shop up to 95 hours a week.

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